You need a website. There is no question about it. The real question is who should create your website? Who should maintain it? Who should manage it? If you’re serious about your business, you should hire a professional.
Don’t have a friend, relative, friend of a relative or a relative of a friend to do it for you for little or no payment. Free websites will end up costing you more. But I’ll discuss that in a future post.
Here are the reasons why you should get a professional to create, maintain or manage your website:
1. Your Website Is Not Some Rookie’s Practice Dummy / Punching Bag
When you’re good at something, never do it for free. -The Joker
When someone agrees provide their services dirt cheap, the reason might be is that they are aware of their skill level. They know they don’t deserve to be paid the industry standard.
When a woman gets married, the trainee makeup artist doesn’t do her makeup on her wedding day. The team’s absolute best makeup artist does the bride’s makeup. No compromises. The same is should be true for your website. Remember that your website is your business’ face on the Internet. Don’t make it look like “pinagpraktisan.” (someone used your website for practice)
2. It Keeps Your Website Fresh and Significant
Running a website is not an easy task.
You have to make sure that your website’s looks and content are always fresh. If your website looks outdated, it turns off visitors. If it doesn’t have new and relevant content, people will turn away from it as well. Some visitors will think that your business is not active anymore.
Professionals are always updated with industry trends and developments. They can make sure your website always looks like something you can be proud of.
3. You Can Connect With The Right People
Most of freelance web designers’ clients are also like-minded business people like you. Do not be afraid to ask them about it. Freelancers are a great source of feedback about other suppliers and business people in your area. Just be sure to be nice to them because other people might be asking them about you, too. 🙂
There are several things to learn even for tech-savvy entrepreneurs. There are also security issues to consider. You’d be surprised how hard hackers work. These malicious people are always up-to-date with the latest security news. Because of that, you have to be one step ahead of them. Strict security measures should be implemented in your website. Moreover, you should regularly check your web host for issues or backdoor entries in your files, ftp accounts and sql databases. You also have to check your CMS for any infection. Sounds like a lot of work? It is.
Sure you can learn all these. But the question is: do you have the time, money, patience and effort? Think about it.
Save yourself the time and headache. Hire someone so you can focus on running your business.